KLEMPERER, P. 1995: Competition when Consumers have Switching Costs: An Overview with Applications to ... Auflage, Gabler, Wiesbaden 2011. ... KOTLER, P ./KELLER, K. L./BLIEMEL, F. 2007: Marketing-Management a Strategien fA¼r.
Title | : | Kaufverhaltensforschung in Social Shopping Communities |
Author | : | Christian Holsing |
Publisher | : | BoD – Books on Demand - 2012-09 |
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